Large format signage, environmental signage, pull-up banners and hanging signage designed for the Nu Skin 2016 Pacific Convention, an exclusive event with Australian and international attendees. The brief: adhering to corporate branding guidelines whilst giving everything a fresh look.
Client requested a floral, feminine theme; I achieved this through use of an on-trend modern style watercolour floral illustration (stock image) and a pretty script font with a hand drawn feel.
That Thinking Feeling is a psychology blog. From their “About” section: That Thinking Feeling is a response to missing teaching, but also to everyone who’s ever said to me, “Hey, you’re a psychologist. Can you explain why…?”
Client came up with the concept of using the brain represented as a thought or dream bubble.
Client stressed the importance of anatomical accuracy in the logo. Certain brain ‘landmarks’ needed to be included; the lateral gyrus (runs underneath ‘thinking’), cerebellum (small blob at lower right), pons (small blob just to left of cerebellum) and the two small blobs below the pons representing the top of the spinal cord.
I used a playful script font to entice readers and communicate that while Dr Clare Jonas is an expert in her field, the blog is accessible and entertaining.
Logo etc for a low & slow BBQ competition team based on the “ugly drum” smoker, with a stamp-like feel. This logo needed to be suitable for print, screenprinting, and embossing on leather, as seen in the photographs above.
Mr Denyer also builds smokers and sells them, so needed a business card to hand out at competitions and other events.
Press kit designed for online use as a downloadable PDF.